Photo: Olacabs drivers with  CEO Bhavish Aggarwal  and  actor-model Gul Panag  and  at the launch of the Ola mini service in Bangalore

Bangalore, February 5, 2014: India’s largest aggregator of car rentals and point-to-point cab services, Olacabs, is giving aggressive competition to not just other cab services, but to auto rikshaws too. The new web-based  city taxi service, Ola mini in Bangalore to start with, will be offered at autorickshaw fares of Rs 13 per km with a base fare of Rs 100 for the first 6 kms, making it the least expensive AC cab service available in the city.
Says Bhavish Aggarwal, CEO and Co-founder Olacabs: “In order to solve commuters’ everyday problems we have launched our service, Ola mini which will help people commute at auto fares. We are launching with 250 cabs under this service and we plan to increase the number to 1000 by the end of this year.”
Ola will offer AC compact cars like Tata Indica Vista and Ford Figo under the Ola mini service. Customers can book the cabs online, by calling Ola’s call center on 33553355 or through the Ola mobile app. With Ola mini, customers will also get the usual cutting edge services like the ability to book and track the cab through their mobile phones, e-mailed receipts, accurate meter and well trained professional drivers.
Former Miss India, Gul Panag, who inaugurated the service said, “Road travel in metros is a tough and problematic experience that many a times leaves passengers tired and irritated. It is good to see Ola offering its customers a much better experience at such low fares.”
Olacabs, founded in January 2011 by IIT Bombay alumni Bhavish Aggarwal and Ankit Bhati is India’s largest aggregator of car rentals and point-to-point cab services. Olacabs integrates car transportation, be it point-to-point services within a city, hour-based rental services or outstation travel, onto a technology platform, ensuring convenient, transparent and quick service fulfillment for the customer. The company currently offers its services in Bangalore, Mumbai, Delhi-NCR, Chennai, Goa and Pune.