Photo: Leads Connect 'Agrani' Booth at UP GIS 2023  and (right) the Agrani app screen shot
Lucknow February 17, 2022: Leads Connect Services, the Agritech data, risk management, and financial services company,  has introduced its Agrani platform at the Uttar Pradesh Global Investors Summit 2023 (UPGIS).
Agrani is an end-to-end SaaS based platform developed for all stakeholders of Agriculture and Disaster Management. It aims to connect all dots spanning from Farm to Table in the agricultural spectrum for providing farmer centric solutions using Space Tech Analytics and Artificial Intelligence.
"Agrani is not just a simple market linkage app; it's a game changer for the agriculture industry," stresses Navneet Ravikar, Chairman & Managing Director of Leads Connect Services. “We’re proud to be launching it at UPGIS. Land, water, and soil health are witnessing stressed scenarios due to phenomenal urbanization and other allied activities. This may create a scenario of uncertainties in the context of productivity and economic stability. Therefore, appropriate interventions are required. Through Agrani, we’re aiming to provide stage wise agronomy advisories such as impact of weather, biophysical, and crop management practises on yield productivity. We have also assessed the need for financing and crop insurance to help strengthen the ecosystem. This requires robust and transparent underwriting algorithms and medium.”
The adoption of diverse technologies can aid in the advancement of food processing and logistics. We are also establishing the right market linkages between farmers and buyers to create better transparency in pricing and better value, especially for perishable products. By
bridging the gap between farmers and customers, the platform helps to expand the food product distribution network for farmers and other stakeholders in domestic markets.
Similarly, Mandis and FPOs need digitisation to bring more transparency into transactions and farmers need more sales channels